What is a Content Audit?
A content audit is a systematic examination of all of the content on your website. Typically, this involves organizing all of your content into a spreadsheet so that you can easily get a comprehensive view of the content on your site. When you do your audit, you can choose between three different types:
- Full Inventory: A complete list of all content on your site.
- Partial Inventory: A brief list of the content on a portion of your website. A partial audit may look at the top few levels of your site or the content that has been posted during a specific time frame.
- Qualitative Sample: A collection of random content samples from your site
Why are Content Audits Useful?
After completing your content audit, you should have a fairly comprehensive understanding of what is on your site. You'll be able to spot duplicate content, backup content to an outside cloud-based storage, and see what is outdated and what needs to be revised. Donna Spencer at UXMastery.com suggests using the data from your audit as a detailed reminder of the content on each page, which will help you when you're overhauling the architecture of the site.
Content Audits on Joomla
Depending on the size of your site, your audit may take anywhere from a few hours to a few days. Start by creating a spreadsheet that contains the following data from each page of your site:
- Navigation titles
- Displayed page names
- Your notes on each page
A more comprehensive audit should also include the following bits of information:
- The type of content on each page
- A description of the content
- The owner of the content
- Date of the last update
- List of any attached files
- List of links related to this page
- Whether or not the content is available to mobile users
In some cases, you may want to amass different details for the different types of content you have on different pages. You may want to focus only on subcategories for one section of your site or you could also create a list of downloadable files in another section of your site.
Whether you're using VPS hosting from MyHosting.com or any other provider, but you should keep in mind that the more flexibility you have in a service provider, the better. Depending on your end goal, you may want to tweak the type of data you collect during your audit. Once you have your data organized, you'll have the tools you need to move forward and make your site more inviting with quality content that will bring more visitors.